our posts including the category:

EMAIL MARKETING
Marketing Automation 101: Behavioral Triggers

Marketing Automation 101: Behavioral Triggers

Automating your marketing is one of the most effective strategies to apply in this fast-paced environment. This involves streamlining manual marketing tasks using innovative tools/platforms. Automating your marketing campaigns unlocks your potential by boosting...

read more
NBA Season Kicks Off With New Data Insights

NBA Season Kicks Off With New Data Insights

The 2019-2020 NBA season kicked off on October 22, and all eyes are on big performers like Anthony Davis, LeBron James, Kawhi Leonard, and Paul George. With a new distribution of superstar players on teams like the Lakers and the Clippers, it’s likely to be one of the...

read more

Top 5 Marketing Automation Tools for 2018

Top 5 Marketing Automation Tools for 2018 The right use of marketing automation can increase customer lifetime value, make your marketing processes more efficient, and even help increase your revenue. By harnessing all the data at your disposal, automation can help...

read more

Marketing Automation and Big Data: A Perfect Match

In an age where digital data is not only valuable but ubiquitous, organization and automation becomes a marketing agency's pillars of time management and financial advantage.   More needs to be done to understand the motivations of a consumer. Content creation...

read more

6 Digital Marketing Trends for 2017 and Beyond

1. Snapchat is only gaining in popularity among milennials (But Facebook is still king) Among milennials, no social media platform is matching Snapchat in a short-term popularity contest: "According to research by student loans company LendEDU, 58 percent of the 9,381...

read more

Save Your Marketing Agency Hours of Work with Automation

Time is money when you charge clients by the hour, which makes every minute all the more precious in digital marketing.   At some point, in order to limit spending as much as possible without having it impact the quality, shortcuts will have to be made in...

read more

How A/B Testing Can Help You Fully Reach Your Audience

One of the toughest things about achieving a successful campaign, as a marketer, is first figuring out the components of generating that success. There’s no instruction manual to advertising placements, whom to target, what to write, or what images to use, so...

read more

What Stops People From Converting (And How to Make Them)

"The more they pass their heart around, the more jaded that they become."   I never thought I'd reference a Drake lyric when discussing conversions, but it's actually appropriate for the topic we're about to dive into. I'm talking of course about the buyer's...

read more